What happens when your customers really love you?
In South Bend, Indiana, Hummer enthusiasts get together for three days to drive these road monsters around an old hunting ground. And they pay roughly $3500 for the privledge.
I wouldn't want to hang out with these folks, but I admire the Hummer's ability to develop such loyal followers. Of course, the Hummer has lots of people who hate them as well (i personally think their absurd.) But most companies worth talking about don't get there by playing it safe.
Apparently architects have toyed with the idea for decades. The idea brings many ideas to mind, quality not being one of them. But now a firm called Resolution for Architecture plans to change that.
They've designed a series of modules that can be combined in dozens of ways to create custom houses. The difference? They actually look good. Good enough, in fact, to win a competition sponsored by Dwell magazine.
There's something to be said for taking ideas from other industries (IKEA?) and applying them to your own. It certainly beats copying your industry leader.
If only they sold sticky, popcord-laden floors too....
How often have you wished you could have theater seats in your house?
Yeah, me either. But apparently there's enough people to justify a market for it. In fact, furniture maker Berkline made over $30 million last year selling theater seats. They sell three or four modules that are attached to each other, with cup holders on the sides.
High class? Perhaps not. But definitely worth talking about.
Apparently being dull is in.
Dave Walker, a cartoonist in England has started what is being called "the dullest blog in the world." His writings about very little are attracting a lot of interest as well.
I've got to admit, it's pretty funny stuff. "I needed to get somewhere and decided to walk there. I wasn't particularly early or particularly late, so I walked along at a steady pace."